CURATED COLLECTIONS COPY
Each week our merchandising team would add new, curated collections filled with exclusive Sounds.com content. I was tasked with naming and writing about the content. The click-rate rose by 15% from the time I started creating the names and writing the copy.
SOUNDS.COM LANDING PAGES
Copy for the 'Sounds Original' landing page
SOUNDS.COM NEWSLETTERS
Working closely with the Sounds.com Marketing Team, I owned the copy for both the Partner and Customer Facing Newsletters. Using Sendgrid and coding in CSS & HTML, I built and sent out weekly email blasts to a customer audience of 500,000 and a partner audience that consisted of some of the music industry's leading producers and record labels. The click rate for the Partner Newsletter hovered above 95% and the Customer Newsletter around 75%. See some examples below.
SOUNDS.COM FACEBOOK
I assisted the Marketing team by contributing copy for Sounds.com's Facebook page. Working on the page from the very beginning, I helped grow our following from zero to 6,000. See some examples of my work below.